Industries, customers, and markets change. Even where and how we work is changing rapidly. As are, no doubt, your business strategies, goals, objectives, services, and products. The ability to quickly diversify, scale, and change your business models is a competitive advantage in any market.
Understanding your customers’ opinions, attitudes, and emotional connections to your brand is called brand sentiment. This leading indicator can help inform how you’re doing in terms of your customer experience, product quality, price competitiveness, and loyalty.
Sign up to stay in touch and download the e-book “Essential Key Performance Indicators for Small and Mid-Size Business.” See how easily and accurately you can measure business outcomes from brand sentiment, and let us know when you’re ready to make a change.
When Belfius, a prominent Belgian bank, started using AI and Machine Learning in operations, they struggled to synergize results for monitoring potential illegal activity. What did they do? Read this insightful customer story showing how by using Azure Machine Learning, Azure Synapse Analytics and Azure Databricks Belfius improved development time, increased efficiency and gained reliability. Read More...
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